Amsterdam Area
Full time
Website Specialist (Webflow)
Do you love building websites that don't just look great, but convert? At Icetubs, we're looking for a hands-on Website Specialist to own, update, and evolve our online presence.

What you’ll be doing
- Manage, maintain, and optimize our Shopify store and our custom-built Webflow website.
- Build and improve landing pages, product pages, and campaign pages.
- Run CRO experiments (A/B tests, page speed, UX improvements) with the Marketing Team, converting landing page visits into leads and direct purchases.
- Keep the site technically healthy: SEO basics, integrations, apps, and performance.
- Translate brand and campaign concepts into polished, high-converting web experiences together with the marketing team.
What you can expect
- Real impact: Own the digital storefront of a fast-growing wellness brand and see your work directly influence marketing and sales.
- Creative freedom within a clear strategy: We have an established brand direction, but your ideas will shape how our site looks, feels, and performs.
- Wellness perks: Gym, sauna & ice bath access at the office + healthy lunch daily.
- Growth mindset: You'll learn what makes e-commerce convert, alongside a team that loves to experiment.
We offer
- A competitive annual salary of €40,000–€50,000, incl. 8% holiday allowance.
- Gym, sauna & ice bath access at the office.
- Daily healthy lunch + product discounts.
- A MacBook, keyboard, and ultrawide monitor for your workstation.
- 25 vacation days.
- 3+ weeks working remotely from anywhere.
- Six work-from-home days per month.
- Bike lease option after signing your permanent contract.
- A creative, supportive, and results-driven team.
What we’re looking for
- 2–4 years of experience managing (e-commerce) websites.
- At least one year of hands-on experience with Shopify and Webflow, from theme customization to building pages from scratch.
- Comfortable with HTML/CSS and basic technical troubleshooting.
- Data-driven and conversion-minded: you check the numbers before and after every change.
- Familiar with analytics tools like GA4 and Hotjar? That's a big plus.
- Proactive, structured, and fast-moving. Comfortable working within clear guidelines but adding your own touch.
- Experience in a start-up or scale-up is highly valued.
Apply now
Apply now, and include links to Webflow or Shopify work you're proud of. Help us build a website that makes the cold look irresistible.















