Get to know our ice bath experience
Icetubs is more than just a brand; it's our passion and expertise in delivering a unique ice bath experience. Discover who we are and how our dedication can transform your wellness routine.
How it started
It all started with a single experience that changed everything. Chiel, our founder, discovered the benefits of cold exposure and was inspired to share that transformative power with the world. But Icetubs didn’t grow because of one person—it grew because of the people who joined along the way. Every member of our team brings their own energy and ideas, turning that initial spark into a movement.
Today, we’re proud to offer ice baths that are not only effective but also stylish and sustainable. From our roots in Amsterdam to a global presence, our journey is driven by a shared belief in making cold therapy accessible for everyone.
Join the cold, meet the people
At Icetubs, we believe in the power of cold therapy, but we also believe in the power of people. We’re a team of dedicated individuals, each with our own story and passion for what we do. Together, we make Icetubs more than just a brand— it’s a community.
"The boost that an ice bath gives me is surreal and addictive, making me want to keep using it day by day."
"The boost that an ice bath gives me is surreal and addictive, making me want to keep using it day by day."
"I just love the mental clarity you gain from an Ice bath - it is a great tool to set your mind straight after a long working day."
"I just love the mental clarity you gain from an Ice bath - it is a great tool to set your mind straight after a long working day."
"An ice bath is perfect for me to relax after or even during an exhausting day. It’s a restart for body and mind, and a vital part for my recovery."
"An ice bath is perfect for me to relax after or even during an exhausting day. It’s a restart for body and mind, and a vital part for my recovery."
"Ice baths feel like a cheat code for mental toughness to me. You sit in, your brain screams to quit. You stay, and suddenly, everything else in life feels easier."
"Ice baths feel like a cheat code for mental toughness to me. You sit in, your brain screams to quit. You stay, and suddenly, everything else in life feels easier."
"As a former top figure skater, I used ice baths for recovery. Now, it's my go-to for focus and energy booster. It's my healthy addiction."
"As a former top figure skater, I used ice baths for recovery. Now, it's my go-to for focus and energy booster. It's my healthy addiction."
"Incorporating an ice bath into my daily routine has been transformative. It sharpens my concentration."
"Incorporating an ice bath into my daily routine has been transformative. It sharpens my concentration."
“Ice baths are my go-to recovery tool for endurance sports, helping me reduce muscle soreness, boost mental clarity, and regain focus; sometimes, even better than coffee!”
“Ice baths are my go-to recovery tool for endurance sports, helping me reduce muscle soreness, boost mental clarity, and regain focus; sometimes, even better than coffee!”
"As an adrenaline junkie, I find ice baths to be the perfect combination of speedy recovery, an endorphin boost, and a mental challenge!"
"As an adrenaline junkie, I find ice baths to be the perfect combination of speedy recovery, an endorphin boost, and a mental challenge!"
“I use an ice bath to speed recovery, reduce inflammation, and crush my next WOD even harder.”
“I use an ice bath to speed recovery, reduce inflammation, and crush my next WOD even harder.”
"For me, an ice bath is more than recovery—it's a tool to stay sharp and energized, ready to tackle the next challenge in business."
"For me, an ice bath is more than recovery—it's a tool to stay sharp and energized, ready to tackle the next challenge in business."
"Ice baths became my way of facing life’s challenges, teaching me to embrace discomfort, gain a broader perspective on daily struggles, and develop the resilience to adapt, recover, and grow."
"Ice baths became my way of facing life’s challenges, teaching me to embrace discomfort, gain a broader perspective on daily struggles, and develop the resilience to adapt, recover, and grow."
"I’m passionate about sports and healthy habits. Because of that, I use an ice bath to recover faster from workouts and to have more focus."
"I’m passionate about sports and healthy habits. Because of that, I use an ice bath to recover faster from workouts and to have more focus."
"I've embraced the cold to Unlock My True Potential in private as well as in busines"
"I've embraced the cold to Unlock My True Potential in private as well as in busines"
"Taking an ice bath every day isn’t just a physical challenge for me, it’s a powerful mental exercise. This practice not only strengthens my body but also enhances my mental resilience and decisiveness."
"Taking an ice bath every day isn’t just a physical challenge for me, it’s a powerful mental exercise. This practice not only strengthens my body but also enhances my mental resilience and decisiveness."
Our mission
At Icetubs, our mission is clear: to make cold water therapy a part of daily life for everyone. We believe that everyone deserves to experience the benefits of cold therapy—whether it’s for recovery, focus, or simply feeling more alive. We’re here to make it easy, effective, and something you’ll look forward to every day.
But our mission isn’t just about cold therapy—it’s about community. We’re building a movement that’s united by a shared commitment to body and mind awareness, and we want you to be a part of it.
Our core values
Everything we do is guided by our core values. These aren’t just words on a wall—they’re the principles that shape every decision we make as a team.
Collaborative strength
We believe in the power of teamwork. Our success is built on mutual respect and shared goals.
Consistent excellence
We push boundaries and always deliver top-quality products and services.
Core belief
Cold therapy is more than just a trend, it’s a way of life. We live by it, and we’re passionate about sharing it with you.
Continuous improvement
We strive to be better every day, both as a team and as individuals.
#JointheCold
Break the ice, share your advice—join a community that lives for the cold.
Explore our product lineup, from the compact yet powerful IceBarrel to the spacious and sleek IceBath. Each model is thoughtfully designed to enhance both your mental and physical well-being, allowing you to focus on becoming the best version of yourself. Looking for something more robust? Check out our ProBath, built to handle over 100 uses a day - perfect for gyms and wellness centres.